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Body makeovers gaining popularity

Dermatologic surgeons are seeing unprecedented interest in non-surgical body contouring and skin tightening, particularly from women. This major focus on the body – not just the face – is here to stay, affecting not just 20-somethings but also those in their 30s, 40s, 50s, 60s and older. Many women have been pro-active about taking good care of their faces now they are thinking; the face is looking pretty good, now let me take care of my body. The first step generally is removing pockets of fat, via either ultrasound or cryolipolysis. The non-invasive procedures involve little to no recovery time and result in permanent fat removal and impressive results, she said. Zeltiq Aesthetics created the CoolSculpting brand of cryolipolysis and has been inventing new applicators and hand pieces to treat more areas of the body. Skin tightening follows fat removal. Devices use radiofrequency or high-intensity focused ultrasound to deliver heat that stimulates collagen production to tighten and smooth skin. The treatments are safe and, as with reducing fat, require minimal or no recovery time. Patients can be treated using ultrasound therapy. In addition to tightening skin in the abdomen – which is a prime area of interest for most women and especially new mothers – the ultrasound therapy also can be used on the neck and under the chin. This new cultural shift into focusing on the body as well looks like it here to stay with all these new procedures.

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